The Secret To Becoming World Class
By
Eric Twiggs
"The
finish line is just the beginning of a whole new race"
Unknown
Do you know the secret to becoming world class?
The following story about Pro basketball star Kobe Bryant will reveal the
answer. Kobe has already accomplished his goals and achieved great
success in his career. "Rob", his personal trainer, was
hired to get him in shape to play in the summer Olympic Games for Team
USA.
The night before the
first scrimmage, he gets a call from Bryant at 3:30am asking for help with
conditioning work. Rob arrived to the practice facility at 4:30am
to find Kobe alone and drenched in sweat from his individual workouts as if he
had just taken a swim! They worked out together until around 6am, and
Rob went back to his hotel and crashed.
Rob then woke up and dragged himself to the practice
facility again at 11am. He noticed all the Team USA players
practicing on one side of the court except for Kobe, who was by himself on the
other court shooting baskets.
Rob approached him and said. "Great work last
night. When did you finish?" "Finish what?"
replied Kobe. "Getting your shots up? What time did you finish your workout and
leave the facility?"
Kobe's response tells us the secret. "Oh,
I never left. I have to make 800 shots at the end of each workout and I'm
still working! Why would someone who has already succeeded, put
himself through this grind?
It's because, the secret to becoming world class is
realizing that you're never finished! Think about the last graduation
ceremony you attended. They referred to it as a commencement right?
The dictionary
defines commencement as a beginning or start. In other
words, the real work begins once you have experienced success. Our
world is always changing. If you stop working, you will fall
behind. So, what areas of your business should you always
be working on?
Keep reading and you will be two steps closer to becoming world class!
People
Imagine having the
opportunity to purchase a new shop, and staff it with your dream team.
You could have the best writer in town, writing for the best technicians in the
industry.
Now look at your current crew. Who from your existing
staff would you hire for the new location? The key is to always be working
on a plan for anyone whom you wouldn't rehire.
What can be done to either develop them into a top performer
or to find the "A" player you need? Your current top
producers need a plan as well to maintain their edge.
Vehicle technology is improving and your competition is one
"mouse click" away. This is why world class
organizations always have a plan to attract and develop exceptional people.
Pricing
What if you called your power company and let them know you
can't make the payment because the customers "in your area" don't
have the money for your services?
You would discover that in spite of your limiting belief,
Pepco still expects to be paid! The reality is that your costs of doing
business are always increasing. If you aren't regularly adjusting
your prices, you will experience a gradual decline to your bottom line!
When was the last time you reviewed your labor rate?
Are you using the most current parts matrix? Are you charging correctly
for diagnostics?
The people and pricing plans are connected, because a
team of top performers will deliver an upgraded experience that will justify
the pricing!
Conclusion
So there you have it. You are never finished, but
consistently working on your people and pricing can produce world class
results!
Sincerely,
Eric M Twiggs
PS. Email me at etwiggs@autotraining.net if you want my step by step process to
develop your new hire into a world class performer!
