Are You Running a Reverse Car Wash?
By
Eric Twiggs
“Many business
problems are personal problems in disguise." Michael Port
“Eric, you don't understand, it's hard to find good people
in my area." Said Ray, a former client. He just lost his best technician to a competitor
and didn't know what to do next. During the eighteen months that I had
been coaching him, his shop had been a revolving door for techs and he was on
his third writer.
”What is the morale like at the shop?" I asked. "Eric, the morale isn't the issue, my area is less populated than your
other ATI shops, and my competition is able to pay more than I can. My shop is different"
I decided to conduct an exit interview with the technician
named Jack who was leaving. Jack went on for twenty minutes about
how Ray belittles him and the staff, never recognizes anything positive that he does,
and refuses to get any of the equipment fixed. He then told me that the
rest of the staff is looking for other work as well. As it turns out RAY
was the problem, NOT his area.
If I were to interview one of your employees, what would
they say about working for you? If you don't know or don't want to know,
chances are you have a culture problem. Think about it, if you were
the best technician in the market with several offers on the table, would you
work for Ray?
Bad culture
corrupts good people. It's like a reverse car wash,
they come in clean and leave dirty! So how do you establish the
right culture and avoid the reverse car wash syndrome? Keep reading and
you will learn the three types of meetings that will drastically improve your
shop culture.
Daily Morning Huddle Meetings
The morning huddle meeting should last between five and
fifteen minutes and is conducted before the shop opens. It gives you a chance to celebrate your wins,
and address what went wrong from the previous day. It
also provides a platform to communicate individual goals along with the game
plan to accomplish them.
A recent University
of California study concluded that a person who communicates their goal to a coach
or mentor is 33% more likely to achieve it in comparison to someone who
doesn’t. People support what they help
to create. Having your employees tell
you their goals will improve their morale and increase your bottom line.
Weekly One on Ones
This style of meeting is typically done with the owner and
the second in command. The one on one
should last between fifteen and thirty minutes.
Quite often, the owner and second in command are like two ships passing
in the night and are not on the same page.
As a result, problems go unresolved which negatively impacts the
morale. The weekly one on one opens up
the lines of communication and keeps both parties accountable.
Monthly
Team meetings
Having scheduled
monthly meetings gives your employees the opportunity to voice their concerns
about how the business is running, and be a part of the solution for
improvement. Bad news doesn’t get better
with age. Having a regular day and time
set aside where issues can be addressed, keeps the small fires from becoming
big ones.
When I ran shops, I always had the monthly meeting on a day
that I was scheduled to be off. When my
people saw me coming in on my off day, it sent a message that it was important
and took away any excuses for them not being able to attend.
So there you have it. If you commit to implementing the three
meeting types, you will attract good people that can develop into great ones
and pull the plug on your reverse car wash.
Sincerely,
Eric Twiggs
301 575 9120
PS. I have a list of morale improvement best
practices that you can use at your meetings.
Email me at etwiggs@autotraining.net
if you would like a copy.
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