“It's easy to look back and see it, and it's easy to give the advice. But the sad fact is, most people don't look beneath the surface until it's too late.” Wendelin Van Draanen
"Greg" and I were struggling to figure out why his car count wasn't improving. He had ten five star google reviews. When I Googled all of the primary automotive search terms for his area, I found him on the first page and in the top spot.
His website was so strong that I would send the link to my other clients as an example of what to do. "Steve," his service advisor, had been with him for seven years and had forgotten more about the automotive business than the average person knew.
